Tuesday 16 September 2014

Cosmopolitan #FashFest Lingerie Show - London Fashion Week 2014

Hi guys,

In celebration of London Fashion Week, Cosmopolitan magazine is holding five events over five days and I was lucky enough to attend their opening event last night – a spectacular lingerie show held in Marylebone.
There were lots of brands on the scene, brands such as Very, ASOS, Wonderbra, Freya and more. There was also free hair styling by Paul Mitchell, make-up by Urban Decay, eyebrow threading, nails, face mapping by Dermalogica and spray tanning, so it was very busy indeed before the show started!

Editor-in-chief of Cosmo Louise Court introduced the show with some facts about the all-important subject of women’s breasts. 70 to 80% of women are wearing the wrong bra size here in the UK and this is partly due to the fact that unfortunately, appearance often comes before comfort. However, it is incredibly important to look after your breasts and it is equally important to check them regularly.  Louise Court introduced the founder of a charity called CoppaFeel!, Kris Hallenga. Kris explained to us that she was diagnosed with breast cancer a couple of years ago and unfortunately, she was too far gone to be cured and therefore she will have to live with the disease for the rest of her life. Her charity encourages underwear companies to include a label on their bras which reads ‘checking your boobs could save your life’. I think it's amazing that so many companies has taken CoppaFeel! on board, and I hope more and more continue to do so!

As for the lingerie itself, I was thoroughly impressed by the catwalk show and my self-esteem plummeted pretty drastically after it had finished, as you might have expected (legs, bums and tums to die for!) It was such a glamorous evening, with free cocktails and wine, snacks and a gorgeous goodie bag.
















Overall, the event was definitely worth going to; I hadn't expected it to be so glamorous and I will definitely be going to the FashFest events next time! The ticket was £25 for this particular event (some of the others were more expensive.)

Rhi x

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